Join the lean, dynamic Digital Innovations team within the Strategic Communication Branch as a Principal Content Strategist and play a pivotal role in shaping the content and user experience across DTET’s digital products.

Collaborating with clients in a high-velocity environment, you’ll champion user-centred design principles to create meaningful and accessible content solutions. You’ll also build strong relationships with the team and stakeholders, ensuring content alignment with strategic goals, and oversee the development of content governance, processes and workflows in consultation with business areas, driving the innovation and efficiency that plays a key role in ensuring the department’s key priorities and initiatives are communicated to all Queenslanders.

Job details

About the role:
As the Principal Content Strategist, you will:
• Collaborate with a team of content and technical professionals to deliver exceptional user experiences across Department of Trade, Employment and Training (DTET) digital products, aligning with the organisation's strategic priorities.
• Develop, implement, and review content architecture based on user-centred design principles for a range of DTET digital products.
• Establish and manage strong relationships while providing strategic content advice to executive leaders, stakeholders and partners across DTET and other Queensland Government agencies.
• Coordinate stakeholder relationship management by identifying, analysing and monitoring relationships, ensuring clear communication, understanding mutual needs and commitments and balancing impacts with user needs.
• Provide expert advice and guidance on governance, processes, and workflows to support effective content solutions.
• Manage the development and ongoing refinement of contemporary content processes, strategies, and guidelines aligned with DTET and other agency objectives, maintaining a focus on user needs.
• Contribute to strategic and operational planning activities, ensuring adherence to human resource and financial management policies.
• Promote team, division, and organisational culture by supporting staff engagement strategies and demonstrating commitment to Queensland Public Service and DTET values.

What we are looking for:
We're interested to learn about your unique journey and the valuable skills, knowledge and experience you bring to the table alongside the personal qualities that set you apart. If you are passionate about developing your capabilities and contributing positively to a team, we are looking for applicants like you for this position. We will assess your distinct attributes to see how they align with our role's requirements.
• Demonstrate extensive experience in content management systems and content operations within large organisations.
• Provide strategic direction while managing and mentoring a multidisciplinary agile team.
• Achieve best practice content experiences that meet user needs.
• Deliver high-level content solutions and strategic guidance to resolve complex issues.
• Build and sustain strong relationships with internal and external stakeholders to support best practice content experiences and business goals.
• Plan and manage projects effectively, balancing numerous competing priorities.
• Apply high-level analytical skills by using data and user research to make informed decisions about content and the user experience.

How to Apply:
1. Tell us about your skills:
• Your current resume detailing your previous work or voluntary experience including two referees who have a thorough knowledge of your conduct and performance over the past 2 years, or an appropriate period.
• We will use your resume to assess how well you meet ‘What are we looking for' statements.

2. Tell us about you:
• Provide a short statement (of no more than one page) telling us why you are interested in this role and outlining what your motivation is to join us.
• This should not be a restatement of your resume and does not require you to address the ‘What are we looking for' statements. The short statement is your opportunity to tell us about yourself, what you will bring to the role and what you will get out of it.

Please ensure you refer to the Role Description 'Interested in applying' section for more information on what to include as part of your application.

Applications to remain current for 12 months.

Further information

We are committed to building inclusive cultures in the Queensland public sector that respect and promote human rights and diversity.

Please ensure you download all attachments and follow the instructions on how to apply.

Documents

Before applying for this vacancy please ensure you read the documents below.

• Applicant Information Package DTET 2025 (PDF, 783KB)
  
  
  642238 25 Role Description v1 (Word, 224KB)