At West Moreton Health, we’re proud to care for one of the fastest growing and most diverse regions in Queensland. As our Social Media Officer, you’ll play a key role in helping us connect with the communities we care for - building trust, strengthening understanding and making health information more accessible for everyone. You’ll create digital content that builds health literacy, raises awareness of the services we provide and celebrates the incredible work of our staff. You’ll also help bring our major capital program to life by sharing the stories behind the bricks and mortar, showcasing how these projects are shaping a stronger health service for our region.

Job details

What you'll be doing:

• Developing engaging social media content that builds health literacy and connects communities with the services we provide.
• Raising the profile of West Moreton Health's capital investment program through creative and accessible storytelling.
• Producing high-quality visuals, reels, and short-form videos.
• Planning, scheduling, publishing, and evaluating content across multiple platforms.
• Collaborating with teams and stakeholders to source and share meaningful, community-focused stories.
• Monitoring and moderating online engagement to ensure timely, respectful, and culturally appropriate responses.
• Using analytics to track performance and refine content strategies.
• Ensuring all content complies with accessibility, branding and Queensland Government communication standards.
• Staying current with social media trends and applying best practice in a fast-paced digital environment.

Be part of a team that's passionate about connection, creativity and community.

About you

Your success in this role will be assessed on your ability to demonstrate the following key capabilities, knowledge and experience.

• Excellent communication and interpersonal skills, with the ability to build trusted relationships, collaborate across disciplines, and partner effectively with a diverse range of internal and external stakeholders.
• Knowledge of social and digital media trends, tools, software, and platform-specific best practices, with the ability to deliver engaging content and support implementation of campaigns.
• Ability to create engaging content for social media channels in line with existing campaign and brand guidelines.
• Well-developed project management skills, with the ability to manage multiple priorities, meet deadlines, and work both independently and collaboratively in a high-volume, deadline-driven environment.
• Analytical and problem-solving abilities, including the use of data and insights to evaluate performance, inform decisions, and continuously improve social media and marketing outputs.
• A collaborative and team-oriented mindset, with a commitment to supporting team success, embracing feedback, and contributing positively to a respectful, inclusive and high-performing culture

Benefits

• 17.5% annual leave loading (Additional allowances/entitlements may apply)
• 12.75% employer contribution to superannuation
• Professional development
• Salary sacrificing options
• Wellness programs
• Employee Assistance Service (EAS).

To apply

Further information regarding this role please download and read the attached Role Description and Information Packages. You will need to submit your Cover Letter, CV or Resume including the names and contact details of two referees and a short response (maximum 1-2 pages) on how your experience, abilities, knowledge and personal qualities are relevant to the role.

Applications to remain current for a period of 12 months and may be used to fill a similar vacancy.

Aboriginal and Torres Strait Islander people are strongly encouraged to apply for all West Moreton Health vacancies.

Further information

We are committed to building inclusive cultures in the Queensland public sector that respect and promote human rights and diversity.

Documents

Before applying for this vacancy please ensure you read the documents below.

• WM643138_06 Social Media Officer_RD (PDF, 180KB)
  Role Description
  
  Joining the West Moreton Health Community (PDF, 301KB)
  Information Package for Applicants
  
  WMH Leadership Standards (PDF, 241KB)
  Information Package for Applicants